The new Cow-Calf Cost of Production Initiative was announced last month as part of the Canadian Beef Industry Conference.

The project will provide some key information for the Industry.

Bob Lowe, President of the Canadian Cattlemen's Association says they are encouraging producers to sign up for the focus groups:

"It will host 26 cow-calf producer focus groups across Canada to establish baseline cost of production,
statistics and develop future farm scenarios. This project will provide benchmarking data for cow-calf producers in every province."

Producers can sign up for the Cow-Calf Cost of Production Initiative at